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Consulting Services


FAQ

What is marketing? Why do I need it??

Rule No. 1 of any business is that you must consistently acquire and retain customers . This is usually done through marketing. Marketing conveys your message consistently to your clients and prospects. Marketing helps you discover what your customers want and need, what price are they willing to pay and where to find them.

The approach most often businesses use is to place an advertisement in yellow pages, newspapers, radio and television. This is likely due to someone approaching them and telling them how wonderful their medium is for other businesses. The reality is without planning, research, and analysis, your marketing efforts will fail.

Our marketing process consists of understanding your customer's needs, developing a marketing strategy, building and implementing the plan and monitoring the results.

Marketing is not exactly a rocket science, instead it is a rather simple and boring process, but our observation is that most companies have a hard time doing it.

Contact: 610.617.3270 for more info.

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How do you approach the process of marketing products and services?

A marketing strategy consists of the Following:

•  targeting your customers
•  positioning your product to differentiate from your competitors
•  what features your product or service will have
•  what message to send and how to send it
•  what price you will charge
•  and how you will respond to customer service.

We will help you formulate a marketing strategy that reflects the needs, interests, habits, and behaviors of your customer through research and by getting to know your business. Let us find out what your customers want and then help you give it to them.

Contact us for a free estimate

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What is Branding?

Branding and producing printed materials are a key part of any marketing plan and serve to support sales, public relations and image-building efforts.

CSS Global, Inc. can design a logo, stationary, business cards and signs that will get your business noticed. Along with these, we specialize in designing and producing brochures, direct mail pieces and other publications.

Our Interactive Media team can create a matching Web site and Interactive CD-ROM for your company to extend your branding image across several mediums.

Through open dialogue and creative meetings, we can create an image that is meaningful and memorable. We will create an image that gets noticed but never overshadows your message.


We provide free proposals: Have a sales rep contact you

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What is Advertising?

Print, radio, television, and web marketing and search engine marketing may be the most effective tools to reach your target market. CSS Global, Inc. will write and design ads, negotiate media buys, and find advertising opportunities that are right for your business.

In addition, CSS Global, Inc. will write scripts, storyboard the concepts and work with professional talent to develop finished ads.

Most importantly, we will work closely with you to develop a cost-effective placement schedule that gets maximum exposure.

We provide free proposals:
Have a sales rep contact you

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What is Integrated marketing?

Integrated marketing consists of Public relations, advertising, image development, branding, search engine marketing and search engine optimization can further the message of your company.

Whether you are looking for a comprehensive marketing solution or a single marketing tool to communicate to your audiences, we can develop and implement marketing strategies that work.

CSS Global, Inc. ability to consolidate and integrate these services into one comprehensive solution sets us apart from our competition.

Our highly-trained project managers will work with you to deliver your message across several forms of media.

We provide free proposals:
Have a sales rep contact you

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What is Search Engine Marketing?

Having the right website isn't worth much if your customers or potential customers can't find you.

As a full service marketing and communications company, CSS Global, Inc. offers complete search engine marketing services. From search engine optimization to pay per click advertising campaign and online media buying - for less than you'd think.

The ongoing challenge to any online business is deciding how to stand out among it's competitors. To fight the battle companies must create detailed marketing plans not only designed for the internet but off-line marketing as well. Immediate procedures must be implemented to utilize the capabilities of this rather new breed of highly targeted traffic.

At CSS Global, Inc. we diligently work to maintain our standing as the most advanced custom search engine optimization companies on the internet, while offering a full range of comprehensive search engine optimization campaigns for every budget, including search engine maketing and pay per click advertising campaigns.

"Our clients-first" philosophy allows us to work side by side with each client to create the most effective marketing plan to achieve each clients goal and desired outcomes.

We provide free proposals:
Have a sales rep contact you

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Why is Search engine optimization important?

Users find web sites via search engines, a fact that's been documented time and time again. Searching is second only to e-mail as the most popular online activity.

Potential buyers who find your site via a search engine are actually looking for your products and/or services. They are literally asking for your marketing message.

The only true way is complete optimization of each web page in the website, whether it be optimizing the meta tags, the code or the content and no matter how you look at it takes time and a lot of it.

We take a very aggressive and proactive approach to search engine optimization; we spend an average of 80 to 250 hours a year per campaign.

While CSS Global, Inc. holds strong all these elements, which are need for a truly successful search engine optimization campaign.

We can design an effective search engine optimization campaign for your firm for as little as $1500!!

We provide free proposals: Have a sales rep contact you

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How important is copywriting?

It's Not only What You Say but also How You Say it. On the other hand when it comes to web copywriting it's also WHERE you say when it.

Copywriting is a technique for expressing ideas effectively and persuasively. Nothing gets great response like professionally written copy! It's been proven time and again it's the copywriting that sells. It's not the graphics, it's not the flashy ads; it's the content or the words that sell.

Let Us Energize Your Content!

Our copywriters will work with you to create powerful sales generating content for your print or web advertising. We can improve your existing copy or create fresh new copy. We write words that grab the reader's attention and hold them, stir emotions and increase desire, and generate a call to action. Hard-hitting copy that sells can boost your response rate many times over. How many extra leads, sales or profits will such a boost in response mean to YOU?

Act Now! The Crucial Call to Action Step

You have only a few seconds to GRAB your prospect's attention. Every one of your visitors has come to you voluntarily and they came to you because you have something that interests them. With persuasive copywriting we help you guide visitors to take the steps you want them to take. Whenever you convey a printed message, you have an end objective. We can help you get there.

You've invested time, effort and money into creating a successful business. Why risk sales because of poor ad copy?

We provide free proposals:
Have a sales rep contact you

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What is ebranding?

When your marketing plan calls for truly substantial reach, Our strategic planning resources will help you craft a eBbranding strategy, to include major portals and search engines, that positions your brand against competitive media, and drives the level of recognition, traffic, and conversion that you expect from a long term, major eBranding campaign.

Our interactive media team can create that "Wow" factor that sets you apart from the competition.

CSS Global, Inc. can help bring your brand to life using sound, video or animation. Using the latest technology we have created effective interactive ads, email marketing campaigns and more.

Lets us put our experience to work for you.

We provide free proposals:
Have a sales rep contact you

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What is Email Marketing?

Our self-service Email Publishing tool makes it easier for your business to build and manage effective email campaigns using your existing customer database, or building one from scratch.

We offer a cost effective, complete custom email campaign with custom HTML templates that match all of your online and offline marketing efforts for your company to extend your branding image across several mediums.

We provide free proposals:
Have a sales rep contact you

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What are creative services?

Creative services go well beyond web design or logo design. At CSS Global, Inc., we understand the power the right image has in delivering your message and selling your audience. It is absolutely critical that this be in sync with your business goals and aligned with your message.

We provide free proposals: Have a sales rep contact you

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What is Multimedia?

With the increasing growth of high bandwidth users, companies are trying to deliver more and more over the Internet. In some cases, multimedia is becoming a much larger factor in determining the degree of a website's success. It is often the "WOW" factor that sets you apart from the competition.

CSS Global, Inc. can help bring your project to life using sound, video or animation. Using the latest technology we have created content-rich, interactive websites, kiosks, CD-ROMs and more.

We provide free proposals:
Have a sales rep contact you

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What are illustrations?

"A picture is worth a thousand words."

This statement also holds true for illustration. In a world of "Give it to me now," a picture can be worth more than a thousands words, literally!

CSS Global, Inc. provides custom illustrative services covering everything from technical drawings to icons for use on your site. We believe that illustration adds a visual appeal far greater than stock photography or fancy clip art. The right illustration can communicate far more than even a block of copy. Our illustrations are designed on a computer or canvas depending on the usage. There are several examples of our work listed in our portfolio.

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CSS Global Inc.

Tel : +1.484.557.4316
Fax: +1-800.886.5786
Mail: info@cssglobalinc.com

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